RobeCurls' Heatless Curling Headband Featured as Top Pick in TodayShow's 2021 Selection

Posted by Gabriella Garcia on

NEW YORK, NY. – December 18, 2021 — RobeCurls, a leading innovator in hair care products, is thrilled to announce its inclusion in TodayShow's prestigious Top Picks of 2021. It was prominently featured by Adrianna Brach, the editorial director for @ShopToday, on the television show "Today with Hoda & Jenna". The feature is accessible at, wherein it highlights RobeCurls' heatless curling headband as a game-changer in the industry, offering a simple and effective alternative to traditional curling irons and delivering stunning curls overnight. 

Founder and inventor of the Curling Headband, Emily Kenison, expresses her excitement about the feature, stating, "We are honored to be recognized by TodayShow as one of the top picks of the year. Our heatless curling headband is designed to provide effortless curls without the need for heat, making it a safer and healthier option for achieving stunning hairstyles. We are thrilled to offer a solution that has garnered such positive feedback and delivers incredible results."

As described in the TV feature by Adrianna, the RobeCurls heatless curling headband offers a convenient and time-saving approach to styling hair. By simply wearing the headband and wrapping the hair around it, users can achieve flawless curls or waves while they sleep. This innovative hair care solution has gained popularity on platforms like TikTok, where users showcase their incredible results, further solidifying RobeCurls' reputation as a go-to brand for effortless and heatless curls.

RobeCurls' feature in TodayShow's Top Picks of 2021 affirms the brand's commitment to providing innovative and effective hair care solutions. With a focus on customer satisfaction and hair health, RobeCurls continues to revolutionize the way people style their hair, offering a safe and convenient alternative to traditional hot tools. As the holiday season approaches, RobeCurls' heatless curling headband stands as an ideal gift choice, providing a transformative and effortless curling experience.

About RobeCurls: 

RobeCurls is the trailblazing brand reshaping hairstyling for generations to come with its groundbreaking heatless Curling HeadbandTM and its mission to inspire optimism through originality. Since its debut in 2020, the Curling Headband has paved the way for a completely new category of curling tools, and is heralded as the #1 award-winning heatless curler, amassing over 3,000+ 5-star reviews from real customers, and regularly featured in top press outlets like Glamour, TodayShow, BuzzFeed, and Cosmopolitan. Invented by founder Emily Kenison, RobeCurls' innovative, fashion-forward headband blends style and function, featuring their proprietary H2air-TexTM fabric designed to create longer-lasting curls and promote hair health. RobeCurls is redefining hair styling for generations to come and stands at the forefront of the hairstyling industry with its core values of delivering superior innovation and providing exceptional customer support, including CurlTalks – free 1-on-1 virtual consultations – that is reshaping the hairstying experience. RobeCurls is 100% woman-owned and dedicated to environmentally consciousness practices, proudly being Climate Neutral Certified and 1% for the Planet member. 

For more information: 


Instagram: @robecurls 

YouTube: @robecurls 

Press contact: 

(979) 364-5364

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