Buzzfeed Highlights RobeCurls' Heatless Curler as the Ultimate Problem Solver

Posted by Gabriella Garcia on

NEW YORK, NY. – April 11, 2023— RobeCurls, the leading brand in heatless curling solutions, is excited to announce its feature in Buzzfeed's recent article titled "38 TikTok Products That Are Basically Lining Up To Solve All Your Problems For You." Written by Emma Lord and published on April 11, 2023, the article accessible at, showcases innovative products that address various needs, including the RobeCurls heatless hair curler.

The Buzzfeed article introduces RobeCurls' heatless hair curler as the new best friend of individuals concerned about heat damage caused by hair appliances. The article highlights the convenience of the satin-covered rod, which allows users to wrap slightly damp hair at night and wake up to beautifully buoyant curls in the morning. In a featured review in the article, Katie Porter exclaims, "WOW!!!!! I can’t believe how well this works!!! It’s so easy to put in, takes about a minute or two. Comfortable to sleep in. The curls turned out gorgeous, I’m so impressed!!" This revolutionary solution from RobeCurls, featured in Buzzfeed, offers a safe and effective way to achieve stunning curls without compromising hair health.

Emily Kenison, founder and inventor of the Curling Headband at RobeCurls, shares her insights: "We created the RobeCurls heatless hair curler to provide a game-changing solution for those seeking damage-free and effortless curls. Our innovative design and use of high-quality materials ensure both the safety and comfort of our customers."

RobeCurls' heatless hair curler has garnered significant attention and praise in Buzzfeed's TikTok products roundup. With its innovative design and the convenience it offers, users can achieve stunning curls without the worry of heat damage. The review from Katie Porter further solidifies the effectiveness and ease of use, showcasing the impressive results obtained with minimal effort. RobeCurls continues to revolutionize the hair care industry, providing a safe and efficient solution for achieving beautiful, heatless curls.

About RobeCurls: 

RobeCurls is the trailblazing brand reshaping hairstyling for generations to come with its groundbreaking heatless Curling HeadbandTM and its mission to inspire optimism through originality. Since its debut in 2020, the Curling Headband has paved the way for a completely new category of curling tools, and is heralded as the #1 award-winning heatless curler, amassing over 3,000+ 5-star reviews from real customers, and regularly featured in top press outlets like Glamour, TodayShow, BuzzFeed, and Cosmopolitan. Invented by founder Emily Kenison, RobeCurls' innovative, fashion-forward headband blends style and function, featuring their proprietary H2air-TexTM fabric designed to create longer-lasting curls and promote hair health. RobeCurls is redefining hair styling for generations to come and stands at the forefront of the hairstyling industry with its core values of delivering superior innovation and providing exceptional customer support, including CurlTalks – free 1-on-1 virtual consultations – that is reshaping the hairstying experience. RobeCurls is 100% woman-owned and dedicated to environmentally consciousness practices, proudly being Climate Neutral Certified and 1% for the Planet member. 

For more information: 


Instagram: @robecurls 

YouTube: @robecurls 

Press contact: 

(979) 364-5364

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